In an effort to keep at the cutting edge of what marketing has to offer, I will be updating my inbound marketing certification. I will continue to keep you updated on marketing best practices and marketing tips for your business as usual, but I just wanted to take a break from those topics on the blog for a second to update you on my own professional development.
Hubspot just launched a new inbound marketing certification program. I will be participating in this new program and making sure my inbound marketing knowledge is kept as up to date as possible. The inbound marketing certification program is important to me because it allows me to hone my skills and ensure that I'm providing the best inbound marketing services that I can.
While I continually keep up with trends and news in marketing as a whole, I think the program that hubspot offers is very valuable and offers up to date marketing strategy and developments.
The Inbound Marketing Certification website describes this certification as "HubSpot's Inbound Marketing Certification includes nine classes that cover the core elements of inbound marketing strategy. From optimizing your website to landing page anatomy to segmenting your contact database, these classes are the bread and butter of what inbound marketing is all about."
I look forward to updating my skills and offering continued inbound marketing support to small and medium sized businesses on the north shore.
I think it's important to let you know what I'm up to once in a while so that you can feel comfortable with using Purple Fish Marketing to help your business grow.
If you haven't gotten up to speed on what inbound marketing is all about, read more about inbound marketing in another one of my blog posts. It's a really valuable tool that all businesses should be using in one way or another at this point.